Battle has begun, with different campaigns

THE Indi election race has become a battle of "cashed-up" versus "grassroots" candidates.

THE Indi election race has become a battle of “cashed-up” versus “grassroots” candidates.

Setting the election date for September 7 has sparked an increase in television and newspaper advertisements, including one featuring Sophie Mirabella (MHR, Indi) speaking directly to her electorate to promote the key Liberal policies.

Mrs Mirabella is expected to spend a six-figure dollar amount on advertising across various forms of media during the five-week campaign.

In contrast, Greens candidate Jenny O’Connor has been allocated a budget of $250 plus whatever she can raise within the electorate, ruling out branded cars and television advertisements.

“There are some very cashed-up candidates in this election and I’m not one of them..it’s very uneven,” she said.

“I actually find it really disappointing that we are running our campaigns like an American presidential election campaign and the one with the most money wins.”

This post is part of the thread: 2013 Federal Election – an ongoing story on this site. View the thread timeline for more context on this post.

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